The Importance of Forming Strategic Alliances with Other Businesses

Audience Growth, Business Strategy, Innovation, Knowledge, Small BusinessLeave a comment

Have you ever gone into bookstore Barnes & Noble, browsed around, picked a handful of interesting titles, then wandered over to the in-store Starbucks to enjoy your favorite coffee drink while perusing your new finds? If you have, you’ve just demonstrated the power of a strategic alliance. Barnes & Noble doesn’t sell coffee. Starbucks doesn’t…

2017 LA Small Business Academy

Digital Marketing, LADWP, Los Angeles, Mentor Program, Small Business, Social Media, Web Design, Web Development

You know when you sign up for something and aren’t sure what you’re getting yourself into? That’s what I did when I applied to participate in the 2017 LA Small Business Academy at USC. In it’s fifth year, the Academy is sponsored by the Los Angeles Department of Water and Power (LADWP), Los Angeles World Airport…