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Daily Archives: December 2, 2019

Local Marketing: The Finance Sector

Audience Growth, Gen X, Gen Z, InspirationBy Carlos SapeneDecember 2, 2019Leave a comment

The key to local marketing is in knowing, leveraging, reaching, and engaging your key market segments. In the financial sector, this means a mix of general market messaging with an awareness of the areas surrounding your branches. Market segments are a great way of devising personas for your targeted messaging. When providing our marketing services…

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